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Pricewise Tips – The Best Strategies for Tom Segal’s Tips

What Are Pricewise Tips?


Pricewise is a nickname given to very popular & respected horse racing tipster Tom Segal (the below image).

Pricewise Tips Tom Segal

Tom is famous for picking out a great value longshot, which attracts many followers. He publishes his tips – called Pricewise Tips in Racing Post, a very popular racing publication every Friday for Saturday racing.

Find the latest strategies on how to make the best use of Tom’s tips.



How To Make The Best Use of Pricewise Tips – Latest Strategy


Professional Bettor’s Customized Pricewise Tips Strategy 


Professional bettor and SBC feature writer, Paul Chandler-Burns optimize how to back Tom’s tips. His strategy covers;

  • How to select Tom’s best bets & avoid those he is putting up to fill his tipping obligations
  • How to filter bets, in particular when Tom puts up multiple bets in the same race
  • How to stake efficiently for the best return and smoothest ride.
  • When to back Tom’s bets to win and when to back them each way.

This filtered approach to Tom Segal’s tips made Paul achieve the impressive result (based on *Betfair SP) as below;

tom seagal tip results

* Betfair (you may want to use Betfair Alternatives) holds the key to a horse’s real chance of winning and with 24 hours of online betting there is no scrambling for early prices and trying to “get on”, what you can at the standout price. It is generally accepted within the industry that between 11 am – 1 pm the real market shape takes place and often the “real” money comes much closer to race time.


SBC (Smart Betting Club)

Paul’s strategy is shared in SBC as below; 

sbc pricewise strategy

SBC (Smart Betting Club) is a subscription-based Tipster Proofing/Rating service. Therefore, unfortunately, we can’t share the details of Paul’s Pricewise Tips strategies here (you may download free for a sample report)

If you’re interested in it, suggest you take a look at Smart Betting Club Review – Inside Analysis Of Ultimate Tipster Rating Service

Paul’s pricewise strategy is just a tiny part of what SBC provides you, so you can access the list of the world’s top-notch tipsters & assessments on them, which will bring about steady side income for the long term. 


Sharp Bookmakers


Almost all UK/Ireland bookmakers are so-called soft bookies targeting recreational punters. This means, if you keep winning, your betting account will soon be restricted mainly through their betting radar a.k.a. stake factoring

The best way to avoid a such nasty restrictions is to use the Sharp bookmakers that never or hardly limit your account, some of them officially claim “Welcome Pro”, suggest you check;

Hope these will help for your long-term profitable betting with Pricewise Tips. 




The Pricewise Old Strategies


We used the below strategies for pricewise tips to lock in profits. However, things have changed and the punters lost the early price edge, this opportunity became no longer valid. 

However, for those who are interested in how to hedge the bet, the below story & strategies must be quite informative, so if you have time, keep reading. 

Since bookmakers are aware that punters will bet on Pricewise Tips Selections, after Pricewise Tips are published, they push down the odds of the horses Tom selects. Pricewise Tips Racing Post Subscription

The Racing Post has the headache that their publication of the odds of Pricewise Tips will be outdated by Saturday morning – the racing day.

This means both Pricewise Tips & The Racing Post lose value for the readers. The Racing Post is a Paid Subscription Service.


What Is The Opportunity?


Given the situation, The Racing Post & influential major bookies agreed that for ‘The Pricewise’ as a bookmaker-supported tip service, the morning papers would display odds which would be acknowledged by bookmakers as close to a race as possible in the shop.

In accordance with this practice, the bookies revert back to the advertised odds in their online odds as well.

It means you can get the price Tom picked & announced in the Racing Post for a very limited time, usually 10-15 minutes on Saturday morning. This will create massive price boost opportunities where you can lock in a profit.

List Of The Agreed Bookmakers & Specific Time Schedule

  • Bet365 – from 8:30 AM both Internet & Phone, no set time limit but usually 10-15 minutes
  • Betfair Sportsbook – from 8:30 AM (9:00 AM on Sunday), no set time limit but aim to accommodate as many customers as possible
  • William Hill – from 8:30 AM (9:00 AM on Sunday) for Online, 9:00 AM for Retail Shop, endeavour to hold our prices for as long as possible
  • BetVictor – 8:30 AM
  • Betway – 8:30 AM
  • Boylesports – 8:30 AM both Internet & Phone, no set time limit to any price, however, subject to liability management
  • Betfred – 9:00 AM for 15 minutes between Monday to Saturday, (10:00 AM for 15 minutes on Sunday)

Ladbrokes & Coral no longer honour odds at 8:30 am printed papers from last weekend of Oct 2017 (news source). And see the Update – Last Week of Oct 2017 at the bottom of this report for how to deal with the new circumstances.



How To Lock-In Profit from Pricewise Tips – Specific Process


Firstly, we don’t do gambling but do advantage plays to beat the bookies.

When it comes to Sports Betting / Horse Racing, we use Matched Bettingto extract profits from various opportunities provided by bookmakers.

We employ many customized tactics to get the maximum return from each offer. The price boost of Pricewise Tips Selection is the one we use for matched betting.

It’s extremely simple to do. Just follow the below process;

  • Pricewise Tips are mainly on big racings televised on ITV, which are usually on a Saturday and Sunday. Tom’s tips are released at 8:00 PM the previous night. This means, at 8:00 PM Friday Evening, you can check Pricewise Tips to find the Horse, Race, Odds, & Bookmaker Selection.Pricewise Tips Racing Post
  • Saturday Morning, access to the subject bookmaker site before the time they promised in the above list, 8:30 or 9:00 AM depending on the bookie. Check the current price and prepare for reverting back to the advertised price.
  • At the same time, access to the Exchange to see if the current lay odds & the bookie’s advertised price will create the arb condition. This means the lay odds are lower than the back odds which will ensure instant profit.
  • When the bookie reverts the price, move quickly to back at the bookmaker & lay at the exchange to lock in the profit. If you’re not familiar with this matched betting process or enhanced price process, go to How To Lock-In Profit on Enhanced Bets / Odds Boost with Matched Betting


Let me show you the exact process by using a real example;


1. Get the Pricewise Tips


As said, this is a paid service of The Racing Post, if you’re willing to pay, then go for it.

Alternatively, you can often see a few people who must subscribe to the service posting the Pricewise Tips on Twitter. It’s not guaranteed that you can get such information every week. But worth checking, it is shown like below;

Pricewise Tips Twitter Hashtag Announcement

Or, Oddsmonkey as a Premium Matched Betting Paid service, shares the Pricewise Tips every Friday. You will find further details in Oddsmonkey Review – List Of Competitive Edge Over Rivals Testified By The Founder.


2. Check The Bookmaker Odds


Let’s use the above example of “Juanito Choco” at Newmarket 14:30 Race which Betfred priced at 6.0. I’m showing how it works in the Oddschecker table. Just Before 9:00 AM, the price (odds) had been lowered to 4.0;

Pricewise Tips Betfred Oddschecker Lowered Price


3. Check The Exchange Odds


Smarkets Lay Odds is 4.7, then if Betfred reverts back to the advertised price of 6.0, the arbitrage condition will be created;

Pricewise Tips Betfred SMarkets Lay Odds


4. Confirm Reverted Price & Lock-in Profit


The Oddschecker shows back to 6.0 at Betfred as it promised;

Pricewise Tips Betfred Oddschecker Boosted Price

Back “Juanito Chico” 6.0 at Betfred and Lay “Juanito Chico” 4.7 at Smarkets, which ensure £12.83 guaranteed profit (assuming you bet £50 at Betfred) regardless of the outcome of the race, as shown in the below calculator;

Pricewise Tips Betfred Matched Betting Profit Calculator

Very simple, isn’t it?

Just 1 More Example Showing Exact Price Change At Bookmaker

In the previous Betfred example, I use Oddschecker to show how only Betfred changes the price in comparison with the other bookmakers (Betway & Boylesports started it at 8:30 and lowered it again before 9:00 AM when Betfred reverted).

However, here let’s see how the exact changes happen in the Bookmaker site by using the 2nd Pricewise Tips of “Reflektor” at Haydock 14:55 Race which Bet365 priced at 13.0.

Just before 8:30 AM, the price had been down to 10.0 from the advertised price of 13.0 as below;

Pricewise Tips Bet365 Reduced Price

At 8:30, it reverted back to 13.0 as below;

Pricewise Tips Bet365 Boosted Price

After 8 minutes, went down to 9.0 as below;

Pricewise Tips Bet365 Reverted Price

Smarkets lay odds were;

Pricewise Tips Bet365 SMarkets Lay Odds

So, yes it also generates arbitrage thus guaranteeing profit. But it lasts only 8 minutes.

Race Results

Would you like to see the results of the races? In fact, it doesn’t matter because no matter whether “Juanito Chico” & “Reflektor” win or lose, your profit is secured.

But, anyhow the results are both “Juanito Chico” & “Reflektor” failed to win.  “Reflektor” ended at 9th  “Juanito Chico” finished 4th as below;

Pricewise Tips Newmarket Results

Well, disappointed with the picks by Tom Segal? With all that explained, we don’t need to care if Tom’s tips are good or bad.

Incidentally, you don’t need a high striking rate to be profitable but just a 52.4% winning rate even for a living. If you’re interested in this particular point, you will find a full explanation in How To Make A Living Sports Betting – Full Assessment of 3 Methods By Numbers.

Anyhow, the important facts here are 1) Pricewise Tips push down the bookie’s odds 2) Bookies revert back to the advertised price for a short period of time 3) This limited time creates Tasty Opportunities to Lock-In Profit for those who are aware of this technique, yes you.

Betting Exchange

As you see in the above process, betting exchange is essential for matched betting.

Therefore, it’s critical to adopt the right approach toward the betting exchanges from the beginning, which will affect your long-term profit.

There are 4 established betting exchanges as below;

Betfair (see Betfair Alternatives)

betfair sportsbook logo

BetDaq (Warning)Betdaq Exchange Logo

Please click the “+” mark to open the instruction;

SMarkets Sign-Up Process with Screenshots
Please follow the below process, which takes less than 10 minutes to complete;

Update & Confirm T&C (Terms & Conditions)

  • Firstly, Go To Smarkets Front Page to confirm the availability of the £10 Risk-Free Sign-Up Promotion

Bet Exchange SMarkets Offer Check

  • Read welcome bonus T&C. I know it’s boring stuff but never try to save time by skipping it to avoid any unpleasant future surprise;
Bet Exchange SMarkets Bonus T&C

Click To Enlarge

Simple Sign-Up By Filling Information

  • After confirming the availability of the offer & reading the T&C,  click “Start Trading”

Bet Exchange SMarkets Signup Front Page

  • Fill in the required information related to Account, Personal Information & Deposit;

Bet Exchange SMarkets Signup Account Page

A Few Key Points

  • For the deposit method, suggest using a Visa Debit card if possible. Because depositing by Mastercard or credit card incurs a 2.5% deposit fee, bank transfer takes a few days. Importantly, Skrill & Neteller deposits are not eligible for the £10 bonus.
  • Suggest you deposit at least £100 because you need to prepare for the relatively high lay liability in Smarkets when you extract free bets in the matched betting.
  • Account Verification. You will receive the below e-mail to verify your account. Suggest you do it as quickly as possible to prevent any future transaction delay;
    Bet Exchange SMarkets ID Verification

    Click To Enlarge

  • That’s it. You’re now ready to place lay bets to construct matched betting once you sign-up the bookmakers.

How To Extract Cash From The Offer?

As said, the Smarkets signup offer is probably the easiest one. Because you don’t have to do anything. Smarkets will refund your first £10 loss.

Yes, even if you win thousands of £ before you lose £10, Smarkets will refund that first £10 loss. So, just keep doing the matched betting, and whenever you lose £10 for the first time in Smarkets, you will be refunded, and as you’re aware it’s your profit.

Some Good News

  • Very simple, isn’t it? Smarkets & all other bet exchanges I list in the betting exchange guide are fully licensed & regulated by the UK gambling commission. And they all register in IBAS – Independent Betting Adjudication Service, thus you can let IBAS resolve when you face any problem with them.
  • Remember, any income from matched betting is Tax-Free in the UK / Ireland as long as it is not considered your main source of income.

If you are not familiar with the betting exchanges, the below 2 documents will be of good help;

In case you have not had any betting exchange accounts, this guide shows all the top 4 betting exchanges’ latest sign-up offers & how to extract cash risk-free from each offer, just FYI.

For those who can’t access the 4 key betting exchanges, don’t worry, you can use bet brokers, but you need to take a cautious approach given their small business operation. The following 2 documents will help you select the right one(s);

Betfair Alternatives For People Who Can’t Access Or Seek Better Options

betfair alternatives, post feature image



Pricewise Conclusion


Let me wrap up briefly by showing you an optional approach & certain caution.


Risk-Free Optional Approach to Maximize Profit – Underlay


In the above 2 races, the standard matched betting approach (which means equal profit among all the outcomes, namely win & loss in this case) gave us the successful result.

However, since “Juanito Chico” was the Favorite, which means the winning probability is high, you may consider the way of maximizing the profit.

What you can do is use Underlay to make it Risk-Free while improving your potential profit.

See the calculator below, you underlay at £51.02 rather than the standard approach of £64.1. Then if “Juanito Chico” wins your profit will be £61.23, and even if “Juanito Chico” loses, you will be a break-even, with no loss & no profit.

Not bad, isn’t it? Many of you would agree that Risking £0 for £64.1 Potential Return is an Excellent Value Opportunity and worth considering as the option to the previous Lock-In Method.

Pricewise Tips Underlay Approach

Precautionary Measures

This is the opportunity derived from the price boost, not caused by the bookmaker’s mistake or market inefficiency.

Therefore the risk of gubbing should be less compared with arbitrage betting.

However, if you keep talking too much value from the bookmakers, you may most likely be gubbed, which means your betting account will be restricted.

Actually, it’s just a matter of time before most of the soft bookies limit your account if you do matched betting without any precautionary actions.

So, we have prepared the following 2 guides – One is Before Restriction, The Other One is After Restriction;

We believe the above 2 guides will help you keep exploiting unfair bookies, means will enable you to make money on the side reliably for the long term.

Appendix – Horse Racing Refund Offers

Lastly, let me add the information about Bookies’ racing promotion. Pricewise Tips are a sort of price boost, you may have seen so many Horse Racing Refund Promotions constantly offered by bookmakers.

Refund offers actually make an important role in matched betting. I strongly suggest you take a look at 10 Horse Racing Refund Offers – Value-Based Best Selection & Tactics To Win, where we show how to gauge the value, prioritize & select the popular offers together with the specific tactics to extract cash from them.

I believe this document will give you an overall picture of racing refund offers and good insight into which offers should be or should not be taken based on value.

Update – Last Week Oct 2017

As briefly noted, Ladbrokes Coral no longer honours their original price from the last week of Oct 2017. Consequently, Tom stopped specifying the name of the bookies for each tip which is like;

Pricewise Tips, 27 Oct 2017

So, what you can do is track the Oddschecker and see which bookmaker is the one offered the original price & honour at 08:30 etc. as;

Pricewise Tips, New Oddschecker 28 Oct 2017

Although the efficiency gets lower it still works well.  


Hope These Will Help and if you have any questions or concerns, click the Face Icon to contact me anytime.



Good Luck On Your Betting!!   


Joshua Walker (bio

Editor – Global Extra Money (GEM)



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