Find 5 popular types of online betting sign up bonuses in UK & Europe bookmakers and how to monetize risk-free using matched betting!!
Online Betting Sign Up Bonuses – Advantage Plays
Although we list online betting sign up bonuses, we don’t gamble. Instead, we do 3 Sports Advantage Plays based on mathematical edge to beat the bookies. To be specific, we use Matched Betting / Sports Arbitrage / Value Bets On Proven Software, Systems & Tipsters to lock-in profit or consistently earn extra income for long-term.
We would like our global readers to make the best use of the above methods. This 5 common types of online betting sign up bonuses of major sportsbooks in UK & Europe (in fact it cover almost all over the world including top-rated Caribbean bookies) is a part of our efforts to achieve the above objective.
I believe this guide will give you a good insight on what type of online betting welcome bonuses are available & how you can extract cash from them risk-free via matched betting.
If you live outside the UK/Ireland, check;
1st: Free Bet Offers No Deposit – Currently Not Available
Although I said the common sign up bonuses, No Deposit Bonus (NDB) is actually not popular in Sportsbooks lately (it’s very popular in Casino bonuses). As you imagine, it is the safest & easiest Sign-Up Offer, because you don’t need to use your own money.
Therefore, you can lock-in profit via simple matched betting. Sky Bet used to offer No Deposit Free Bet (the below image) but they changed into “Bet £5 Get £20 Free Bet”, which is the 2nd offer type (current sky bet offers). Since Sky Bet was the only major bookmaker that provides no deposit free bet offer, currently no such offer in sports category. 
However, the below matched betting instructions are perfectly valid & very useful for matched betting newbies. Therefore I will not delete this section but keep them here in case any major sportsbook launches no deposit sign up bonuses in the future.
How To Monetize Online Betting Sign Up Bonuses
Since, this is the 1st one of the 5 most popular online betting signup bonuses, I’ll briefly explain the overall concept of matched betting by using the Sky Bet new customer offer. Please skip if you are already a matched bettor. Otherwise click + below to expand the information;
Matched Betting Brief Overview - Sky Bet Offer
Very Basics
For those who are completely new to the matched betting, suggest taking a look at Matched Betting For Dummies – 9 Essential Things You Should Know Before Staking Any Real Money where you will find every basic about the matched betting.
Here, I’ll give you a snapshot how it works with Sky Bet Offer.
Sky Bet Sign Up offer is absolutely 100% Risk-Free. Because you will get No Deposit £10 Free Bet.
When you sign-up, you will instantly get £10 Free Bet. You can’t withdraw it, but need to bet free, therefore it’s called a free bet. I will quickly explain how you can lock-in Profit by constructing matched betting. This is a brief summary for you to understand the overall concept.
Matched Betting Snapshot
What we do are;
- Two transactions of Back (bet on win) £10 on Team or Player A at Sky Bet & Lay (bet on NOT win) appropriate £ (stake can be calculated by free software) on the same Team or Player A at Betting Exchange like Betfair or SMarkets so that you cover all outcomes.
- Regardless of the outcome, your losing & winning will cancel out each other. In the real practice, usually, two bets are not perfectly offset due to the odds difference & exchange commission. Therefore you make a small loss called Qualifying Loss.
- When you use your real money in Sky Bet, then yes the above qualifying loss is a real loss. However, you don’t use your own money but free bet, therefore the free bet value of £10 – this small qualifying loss = your net profit.
- You may be able to extract around £8.5 – 9.5 pure profit from this offer Without Any Single Risk.
- Success factor is how to minimize the qualifying loss by selecting the player whose odds gap (between Sky Bet & Betting Exchange) is the narrowest. You can use Free Odds Matcher to locate such opportunities. For the step by step process, take a look at Risk Free Betting Starting Guide (3) – How To Extract Profit from Free Bet. You will see William Hill sign-up bonus case as an example in this instruction.
Then, I will show you the specific instruction of sign-up process, which includes several important points commonly applied to any sportsbook welcome offer registration as below;
Sky Bet - Step By Step Sign-Up Process with Screenshots
Before Sign-Up, T&C, T&C — and T&C.
- Firstly, read both bet exchange (again to ensure you follow everything required) & bookmaker sign-up bonus T&C. Allow me to reiterate that it’s boring stuff but never try to save time by skipping it to avoid any unpleasant future surprise. They can change & update T&C anytime, therefore it’s essential to follow their latest guideline. Some of the key points are; Minimum Odds (1.5 Over etc.), Device (via PC, Mobile etc), Deadline (by when such as within 7 days after deposit), and as said in the Sign-Up process, Deposit Method (often Skrill / Neteller deposit is not eligible for the sign-up offer) etc
- Re-read SMarkets Risk-Free Bet T&C, and now of course Sky Bet No Deposit £10 Free Bet T&C carefully;

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Sky Bet Sign-Up
- After reading the T&C, start registration by clicking “Bet Now”;

- No-brainer, just fill in your personal information as usual sign-up form;

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- Finally Deposit page, you don’t need to deposit anything at this stage because you will get £10 No Deposit Bonus automatically. So Just fill-in your card details;

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- After you complete the successful registration, you will receive the confirmation e-mail as below;

Account Verification
- If you are required to verify your account, do it as quickly as possible. Sky Bet says “We need Proof of ID (Passport/drivers license) and proof of address dated within the last 3 months (utility bill/bank statement). You can email these off to “docs@skybet.com” and we will look to get your account verified in 24 hours.”
Finally, I will also show you comprehensive instruction on how to construct matched betting between SMarkets’ Risk-Free Bet & Sky Bet Non-Deposit Sign-Up Offer as below;
Sky Bet & SMarkets - Step By Step Matched Betting Process with Screenshots
Now, Time To Start Matched Betting – Find Sports Event & Calculate
- Go Free Odds Matcher to look for the appropriate (means the tightest odds gap between Sky bet & SMarkets) sports event. You chose Sky Bet as a bookmaker;

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Odds Selection Tactics
Automated Calculation
- You click “Calculator” mark at the right bottom, which will navigate you to the calculator below;

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- Actually, it gives you everything you need to know. Although the necessary inputs are automatically done, you need to choose Stake Not Returned mode at the right top since it is a Free Bet (default mode is Qualifier, so you have to change manually).
- The key inputs you need to double-check are; Stake £10 in Sky Bet. Back Odds 11 & Lay Odds (in SMarkets) 12. Commission, Sky Bet 0 but SMarkets 2%. Then, the calculation says you need to lay £8.35 at SMarkets, and your final profit will be around £8.18 regardless of the outcome. Means no matter “Everdina” wins or loses, you will earn around £8.18.
The Reason Behind Not Choosing The Top-Rated “Metz”
- If we chose the “Merz” in Angers vs Metz match, the final profit is £7.76 that is lower than £8.18;

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- This is because the shorter odds (11 of “Everdina” vs 7 of “Metz”) as briefly explained in the Odds Selection Tactics. Since the Oddsmatcher table shows good rating order based on qualifying bet mode, you may need to try other longer odds opportunities for free bet case.
Placing Bets
- Now, we will construct the matched betting by placing the stake both in Sky Bet & SMarkets. Firstly place a bet at Sky Bet. Remember, you should place the bookmaker’s bet first, this is an important theory (don’t think too much at this stage just follow this principle, you will know why in due course).
- So, go to Sky Bet, confirm if the odds is still 11. If it changes, you need to recalculate the lay stake & profit by just updating the number in the calculator. You can change manually very simple. If it’s 11, then place £10 on “Everdina”;

- Then go to SMarkets. The same practice. Confirm if the odds is still 12. In SMarkets (basically more or less the same among all bet exchange), there are 2 parts of Blue Colour (right side) & Green Colour (left side).
- You need to Chose Blue Colour for Lay. Green colour is Backing. In bet exchange, you can also back, but at this stage, I don’t want to confuse you, so just remember you chose Blue to lay;

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- That’s it. Just wait for the outcome. The below shows the profit for each outcome;
- “Everdina” wins; + £100 in Sky Bet & – £91.89 in SMarkets = £8.15 Profit (Besides, you will get £10 refund in SMarkets as the sign-up offer)
- “Everdina” loses; £0 in Sky Bet + £8.18 in SMarkets = £8.18 Profit
If it’s your first betting experience, you may take 10 minutes each for sign-up SMarkets & Sky Bet. And took 20 minutes to complete the whole matched betting process. You may feel a bit complicated.
However, it’s actually pretty easy based on the simple concept as I summarized at the beginning. After you construct a few matched betting, you should be able to finish the above same process within 20 minutes.
The important thing is to keep doing and your efficiency will be improved exponentially.
Actual Result
- Do you want to know the actual result of the race?

- So “Everdina” didn’t win but finished at 5th.
- Therefore, the profit you get in these transactions is £8.18. You will be able to receive £10 refund of SMarkets sign-up offer later – any time you lose in SMarkets.
- Hope this quick guide will help you open up new extra income journey.
BTW, as seen from the process, betting exchange is essential in matched betting. If you have not had any betting exchange accounts, this guide shows all top 4 betting exchange latest sign-up offers & how to extract cash risk-free from each offer.
For those who can’t access to the 4 key betting exchanges, don’t worry, you can use bet brokers, but you need to take a cautious approach given their small business operation. The following 2 documents will help you select the right one(s);
2nd: Bet XX Get XX Free Bet
2nd type of the online betting sign up bonuses is “Bet £20 and Get £40 in Free Bet & Bonus” provided by Unibet, which is one of the most popular offer types in the UK. The below is Unibet example;
Unibet Sign Up Offer is Bet £20 Get £40 (£20 in Sports Free Bets + £20 Casino Bonus), Click This Entire Box To see the details. No promotion code is needed to claim this bonus.”
How To Monetize The Offer?
You can turn this offer into real cash by the standard matched betting process explained in the above Sky Bet case. For the full process, you may go Starting Guide (2) – How To Sign-Up & Place Qualifying Bet, where I use the William Hill offer. Anyhow, it is very easy, and you can extract well over 80% of free bet value from this type of offer.
When it comes to casino bonus, you need x35 rollover, see how to extract high-risk casino bonus.
A Few Other Bookmakers Offering Bet XX Get XX Free Bet Offer
Click the each bookmaker’s logo to see the detail offer (check the latest T&C because each offer can be changeable);
Note;
- £100 free bet provided by Betfair Sportsbook (not exchange) seems to be one of the best offers in this category, see the details in 4 Bet Exchange guide.
- For Mr Green’s offer, you need to bet Acca, for this particular bet, see this guide first.
3rd: Deposit Rollover Bonus
This type of online betting site bonuse is quite popular among Continental Europe & Caribbean Bookmakers. The below is Nordicbet offer;
Nordicbet (Scandinavian Market) Sign-Up Offer is 100% Deposit Bonus Up To €20, Need x3 rollover to clear the bonus Click This Entire Box To see the details!! No Code Is Required
How To Extract Cash From The Offer?
You can use the standard matched betting process, which I just summarized as a quick recap using bwin Germany offer. The “->” icon underneath displays Full Contents of the process;
How to monetize Rollover Bonus Offer - bwin example
bwin Welcome offer (this is for Germany, Austria Liechtenstein or Luxembourg market) is “Get 100% Deposit Bonus up to €100” – always check the latest offer;
Make sure you check T&C (Terms & Conditions) which is boring but very important to avoid any unpleasant surprise down the road. This bwin’s T&C shows;
So, the process of matched betting is;
- Assuming you deposit €100 to bwin, then €100 bonus will be credited into your bwin account. In order to withdraw your bonus, you need to wager €200 (deposit + bonus) x 3 = €600
- There are 2 transactions involved. Since you have only €200 in your account, 1 transaction is Back (bet on win) €200 on any sports event with over 1.7 odds at Bwin & Lay (bet on NOT win) appropriate stake € at Betting Exchange like Betfair so that you cover all outcomes (if no betting exchange is available in your country, you can back on the opposite outcome(s) in other bookmaker(s), which is called Dutching method).
- Regardless of the outcome, your losing & winning will cancel out each other. In the real practice, usually, 2 bets are not perfectly offset due to the odds difference & exchange commission. Therefore you make a small loss called Qualifying Loss.
- If your bet loses at bwin, then your Wager Requirement is completed and at this stage you successfully cashed out €100 bonus (minus small loss depending on the odds) to bet exchange or other bookmaker(s) called “Covered Bookmaker(s)”.
- If you win at bwin, then you need to repeat exactly the same process until you complete €600 wager requirement or your balance becomes 0 at bwin.
- For this specific type of offer, there is an advanced technique called “Under Lay” and if you’re interested, check the method to maximise your profits.
- Remember, key success factor is how to minimize the qualifying loss by identifying the narrowest odds between bwin and betting exchange etc. during the entire process.
Don’t forget you need to complete the above process within 90 days after you receive the bonus in this offer, otherwise, any bonus related balance will be forfeited.
However, we suggest using Under Lay to maximize your profit. For the step by step instruction, go Sportsbook Rollover Bonus Strategy.
Other Bookmaker Offering Rollover Deposit Bonus
Click the each bookmaker’s logo to see the detail offer (check the latest T&C because each offer can be changeable);
As said, this is the standard type of welcome bonus for Caribbean Bookies and we compiled the world best offshore bookies & offers (mainly located in Caribbean area), suggest you take a look especially for American players who can use matched betting with this approach.
4th: Refund Your Lose Bet (Risk-Free Bet)
This is the offer a.k.a. Risk Free Bet. Betsafe started using this type of welcome bonus for new customers;
Betsafe (Baltic Market) Sign Up Offer is 5 x € 10 bets without risk of loss Click This Entire Box to see the details No Code Is Required
How To Extract Cash From The Offer?
Many matched betting newbies misunderstand that they will not make money when they win. Means, tend to believe losing is the only way to get profit from the free bet refund. No, absolutely wrong. We can effectively lock-in profit from this risk-free bonus all the time, which I briefly summarize by using dafabet example as below;
How to monetize Risk-Free Free Bet Offer - dafabet example
dafabet offer is “Refund up to £30 if your first bet loses” – always check the latest offer;
What you do are;
- 2 transactions of Back (bet on win) £30 at dafabet & Lay (bet on NOT win, means both lose & draw like football match case) appropriate stake at Exchange such as Smarkets so that you cover all outcomes (if betting exchange is not available in your country, see the solution).
- For the above appropriate Lay Stake, decide £ by using Free Calculator – Don’t select “Qualifier” as we did in other offers, but you need to select “Stake Not Returned” mode which we use for Free Bet since this offer is Risk-Free bet (you receive refund ONLY IF your bet loses, thus the calculation to be done similar to Free Bet – Stake Not Returned, which automatically make lay bet UNDER LAY setting).
- With the above SNR mode setting, you should have won more at dafabet than you lost at the laying exchange like Smarkets, and if your back bet fail to win in dafabet then you will have made a small loss, but have a £20 cash refund to make an overall profit.
- Success factor is how to minimize this qualifying loss.
- Please follow the Instruction on Under Lay method for full details. Once you understand the logic, execution is extremely easy.
Other Bookmakers Offering Risk Free Sign-Up Offer
Click the bookmaker’s logo to see the detail offer (check the latest T&C because each offer can be changeable), William Hill is for Finnish market & go to Offer;
5th: Enhanced Odds
This type of offer is also called Profits Boost, Price Boost or Enhanced Bet. The below is 32Red case;
32Red Sports Sign-Up Offer is 100% Profit Boost up to £100 on your 1st in-play bet. Click This Entire Box see the details. No Need to input any promotion code
How To Extract Cash From The Offer?
Again, many newbies tend to think you can’t get any benefit unless you win. Absolutely wrong, you can use Over Lay to lock-in profit, which I summarize the process by using 32Red example. The “->” icon underneath displays Full Contents of the process;
How to monetize Profits Boost Offer - 32Red example
32Red offer is “Get up to a 100% profit boost up to £100 when you place your first in-play bet at 32Red Sport!” – always check the latest offer;
As said, you don’t need to worry about “if your bet loses you will not enjoy the benefits of the enhanced bets”.
We use Over Lay technique for the enhanced odds offer to lock-in the profit no matter the outcome of the event will be. The point you have to be careful is working out the correct enhanced odds to calculate the correct Lay Amount and Guaranteed Profit.
What you do are;
- 2 transactions of Back (bet on win) at 32Red & Lay (bet on NOT win, means both lose & draw like football match case) Exchange such as Smarkets (if betting exchange is not available in your country, see the solution), which are exactly the same as other cases.
- The tricky part is determining the correct enhanced odds and back & lay stakes.
- For double boost like this case (100% profit boost), you need to use the formula of Doubled Odds = (Bookmaker odds x 2) – 1 because UK bookmakers use fractional odds, while we matched better use decimal odds. When you find bookie’s odds of 5.0 as the normal odds to be doubled, it is 4/1 in their term and they double it to 8/1 that is 9.0 in decimal. So, don’t make simple x 2 calculation in decimal but use the above formula.
- Then, we need to determine the back & lay stake. Let’s use the above 5.0 odds example. 32Red offer restrict the boost up to £100, means £100 / 4 = £25 is the back bet stake that receive the maximum £100 boost.
- Now, decide the Lay Stake using Free Calculator – select normal “Qualifier” mode, and input £25 back stake, 9.0 back odds & Lay Odds (probably a bit over 5.0), which is automatically calculated under the conditions of OVER LAY.
- As you can imagine, this is a heavy arbitrage condition, therefore you will achieve pure profits no matter the outcome will be.
You need to be careful about setting the correct boosted price when you calculate lay stakes. For further details, see How To Lock-In Profit on Enhanced Bets / Odds Boost with Matched Betting.
Appendix
There are a few bookies of which welcome bonus is very hard to conquer via matched betting especially with Rollover type offer. However, some of them provide you with a lot of attractive re-load offers. For such cases, it’s wise to take modest approach or even reject the sign-up offers.
Online Betting Sign Up Bonuses You Need To Take a Cautious Approach
10Bet
10Bet Sign-Up Offer is 100% Deposit Bonus Up To £50, Click This Entire Box To see the details.
As a glance, looks ok. It requires x 8 Turnover, means assuming you deposit £50 and get £50 bonus, you need to stake £100 x 8 = £800. The critical term is the stake limit. You can bet only the amount of your bonus as the maximum at a time. You can’t take the under lay method under this condition. So if you’re given £50 bonus, your maximum stake / bet is £50. And you may possibly have to bet £50 x 16 to complete the rollover. Assuming you can control Qualifying Loss at average 5%, you will be able to retain £10 profit (£50 x 5% x 16 times = £40 loss), which is still manageable but in comparison with other offers, it’s not easy.
Tonybet
Tonybet Sign-Up Offer is 100% Deposit Bonus Up To £50, Need to input bonus code of “TONY50” Click This Entire Box To see the details.
There used to be a lot of complaints that TonyBet have frequently restricted accounts midway through wagering to avoid awarding the bonus in Oddsmonkey forum although we have not seen those issues lately. Just a caution.
Hope these information will help you make a kick-start of extra income journey via matched betting.
If you have any inquiry or need any help from us, please contact us anytime
(don’t worry, we will not charge you any fee, everything is free here).
Good Luck!!
Joshua Walker (bio)
Editor – Global Extra Money (GEM)
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