5 Types Of Bookmakers’ Matched Betting Sign Up Offers

best bookmakers offer matched betting feature image

Estimated Reading Time: 27 minutes

Find popular 5 types of sportsbook best betting sign up offers in UK & Europe with comprehensive instructions to rake cash without risk by using matched betting!! 

Sportsbook Best Betting Sign Up Offers Instruction 

Although we list the Best Betting Sign up Offers, we don’t gamble. Instead, we do 6 Advantage Plays based on mathematical edge to beat the bookies, casino & bingo. When it comes to Sports Betting, we use Matched Bettingsports matched betting, full guide / Sports Arbitrage / Value Bets On Proven Software, Systems & Tipsters to lock-in profit or consistently earn extra income for long-term. With that said, one of our policies is “Betting On Luck Is For Losers, Stop Gamble Betting But Bet on Only +EV To Win Reliably“, and it is effectively our way to promote Responsible Gambling, and we strongly support GamCare being explained in about us.

We would like our global readers to make the best use of the above methods and we have prepared comprehensive instructions to rake cash from bookmakers’ various offers via matched betting – see the instruction index. This 5 Most Popular Sign Up Offers by major sportsbooks in UK & Europe is a part of our efforts to achieve the above objective, which I believe give you a good insight on what type of betting offers new account are available & how you can extract cash from them.

BTW, many people imagine matched betting is for only UK & Ireland, wrong, by using this approachrebelbetting matched betting feature image, everybody in the world including US citizens can make decent profits from this risk-free betting technique. We GEM provide various tools enabling every player in the world to enjoy advantage plays.


1st: Free Bet Offers No Deposit – Currently Not Available

Although I said the Most Common Sign Up Offers, No Deposit Bonus (NDB) is actually not popular in Sportsbooks lately (it’s very popular in Casino bonuses). As you imagine, it is the safest & easiest Sign-Up Offer, because you don’t need to use your own money. Therefore, you can lock-in profit via simple matched betting. Sky Bet used to offer No Deposit Free Bet (the below image) but they changed into “Bet £5 Get £20 Free Bet", which is the 2nd offer type (current sky bet offers). Since Sky Bet was the only major bookmaker that provides No Deposit Welcome Offer, currently no such offer in sports category. Sky Bet Offers New Customer Free Bet

However, the below matched betting instructions I prepared is perfectly valid & very useful for matched betting newbies, therefore I will not delete this section but keep them here in case any major sportsbook launches in the future.

How To Extract Cash From The Offer?

Since, this is the 1st one of the 5 most popular Betting Signup Offers, I’ll briefly explain the overall concept of matched betting by using the Sky Bet new customer offer. Please skip if you are already a matched bettor. Otherwise click + below to expand the information;

Skybet Sign-Up Offer Matched Betting Snapshot

Very Basics

For those who are completely new to the matched betting, suggest take a look at Matched Betting For Dummies – 9 Essential Things You Should Know Before Staking Any Real Money where you will find every basic about the matched betting.

Here, I’ll give you a snapshot how it works with Sky Bet Offer.

Sky Bet Sign Up offer is absolutely 100% Risk-Free. Because you will get No Deposit £10 Free Bet. No Deposit Welcome Bonus When you sign-up, you will instantly get £10 Free Bet. You can’t withdraw it, but need to bet free, therefore it’s called free bet. I will quickly explain how you can lock-in Profit by constructing matched betting. This is a brief summary for you to understand the overall concept.

Matched Betting Snapshot

What we do are;

  • 2 transactions of Back (bet on win) £10 on Team or Player A at Sky Bet & Lay (bet on NOT win) appropriate £ (stake can be calculated by free software) on the same Team or Player A at Betting Exchange like Betfair or SMarkets so that you cover all outcomes.
  • Regardless of the outcome, your losing & winning will cancel out each other. In the real practice, usually, 2 bets are not perfectly offset due to the odds difference & exchange commission. Therefore you make a small loss called Qualifying Loss.
  • When you use your real money in Sky Bet, then yes the above qualifying loss is a real loss. However, you don’t use your own money but free bet, therefore the free bet value of £10 – this small qualifying loss = your net profit. Risk Free Betting Starting Guide
  • You may be able to extract around £8.5 – 9.5 pure profit from this offer Without Any Single Risk.
  • Success factor is how to minimize the qualifying loss by selecting the player whose odds gap (between Sky Bet & Betting Exchange) is the narrowest. You can use Free Odds Matcher to locate such opportunities. For the step by step process, take a look at Risk Free Betting Starting Guide (3) – How To Extract Profit from Free Bet. You will see William Hill sign-up bonus case as an example in this instruction.

Then, I will show you the specific instruction of sign-up process, which includes several important points commonly applicable to any sportsbook welcome offer registration. Click the below “+" which opens the step-by step process with the screenshots;

Sky Bet - Step By Step Sign-Up Process with Screenshots

Before Sign-Up, T&C, T&C, T&C —

  • Firstly, read both bet exchange (again to ensure you follow everything required) & bookmaker sign-up bonus T&C. Allow me to reiterate that it’s a boring stuff but never try to save time by skipping it to avoid any unpleasant future surprise. They can change & update T&C anytime, therefore it’s essential to follow their latest guideline. Some of the key points are; Minimum Odds (1.5 Over etc.), Device (via PC, Mobile etc), Deadline (by when such as within 7 days after deposit), and as said in the Sign-Up process, Deposit Method (often Skrill / Neteller deposit is not eligible for the sign-up offer) etc
  • Re-read SMarkets Risk Free Bet T&C, and now of course Sky Bet No Deposit £10 Free Bet T&C carefully;
    Sky Bet Sign Up Offer T&C
    Click To Enlarge

Sky Bet Sign-Up

  • After reading the T&C, start registration by clicking “Bet Now";Sky Bet Offers Registration Start Up Screen
  • No-brainer, just fill-in your personal information as usual sign-up form;
    Sky Bet Offers Registration First Screen
    Click Image To Enlarge

    Sky Bet Offers Registration Second Screen

    Sky Bet Offers Registration Third Screen

  • Finally Deposit page, you don’t need to deposit anything at this stage because you will get £10 No Deposit Bonus automatically. So Just fill-in your card details;
Sky Bet Offers Registration Deposit Screen
Click To Enlarge
  • After you complete the successful registration, you will receive the confirmation e-mail as below;Sky Bet Offers Successful Registration Email

Account Verification

  • If you are required to verify your account, do it as quickly as possible. Sky Bet says “We need Proof of ID (Passport/drivers license) and proof of address dated within the last 3 months (utility bill/bank statement). You can email these off to “docs(atmark)skybet.com" and we will look to get your account verified in 24 hours."

Finally, I will also show you comprehensive instruction on how to construct the  matched betting between SMarkets’ Risk Free Bet & Sky Bet Non Deposit Sign-Up Offer. Click the below “+" which opens the step-by step process with the screenshots;

Sky Bet & SMarkets - Step By Step Matched Betting Process with Screenshots

Now, Time To Start Matched Betting – Find Sports Event & Calculate

  • Go Free Odds Matcher to look for the appropriate (means the tightest odds gap between Sky bet & SMarkets) sports event. You chose Sky Bet as a bookmaker;
    Sky Bet Offers Oddsmatcher
    Click To Enlarge

Odds Selection Tactics

  • Regarding the odds, remember the basic principle. For Free Bet, the Longer (means larger) the better because your free bet will not be returned when you win. This type of bonus is called SNR – Stake Not Returned (see further details), and free bet is usually SNR. On the other hand, for the qualifying bet (means not free bet but your own money), the Shorter (means smaller) the better. Because the shorter odds usually allow you to find narrower gap between bookmaker odds & bet exchange lay odds, thus better profit.
  • Since Sky Bet gives us free bet, I just set the odds range between 6 – 20;Sky Bet Offers Oddsmatcher Odds Filter Set
  • You can always find a list of the candidates as shown below. Looks horse racing “Everdina" in Ffos Las at 15:30 is a good choice (2nd from the top, means 2nd rated tightest odds). Why Not the Football match of Metz as the top rated? See the reason later.
    Sky Bet Offers Oddsmatcher Rating Table
    Click To Enlarge
  • You click “i" mark at the right end, which will navigate you to the screen highlighting the action. That is Backing “Everdina" at 11 in Sky Bet and Laying off “Everdina" at 12 in SMarkets;Sky Bet Offers Oddsmatcher Calculator (1)

Automated Calculation

  • You click “Calculator" mark at the right bottom, which will navigate you to the calculator below;
    Sky Bet Offers Oddsmatcher Calculator
    Click To Enlarge
  • Actually, it gives you everything you need to know. Although the necessary inputs are automatically done, you need to chose Stake Not Returned mode at the right top since it is a Free Bet (default mode is Qualifier, so you have to change manually).
  • The key inputs you need to double check are; Stake £10 in Sky Bet. Back Odds 11 & Lay Odds (in SMarkets) 12. Commission, Sky Bet 0 but SMarkets 2%. Then, the calculation says you need to lay £8.35 at SMarkets, and your final profit will be around £8.18 regardless of the outcome. Means no matter “Everdina" wins or loses, you will earn around £8.18.

The Reason Behind Not Choosing The Top Rated “Metz"

  • If we chose the “Merz" in Angers vs Metz match, the final profit is £7.76 that is lower than £8.18;
    Sky Bet Offers Oddsmatcher Calculator Football Case
    Click To Enlarge
  • This is because the shorter odds (11 of “Everdina" vs 7 of “Metz") as briefly explained in the Odds Selection Tactics. Since the Oddsmatcher table shows good rating order based on qualifying bet mode, you may need to try other longer odds opportunities for free bet case.

Placing Bets

  • Now, we will construct the matched betting by placing the stake both in Sky Bet & SMarkets. Firstly place bet at Sky Bet. Remember, you should place the bookmaker’s bet first, this is an important theory (don’t think too much at this stage just follow this principle, you will know why in due course). So, go to Sky Bet, confirm if the odds is still 11. If it changes, you need to recalculate the lay stake & profit by just updating the number in the calculator. You can change manually very simple. If it’s 11, then place £10 on “Everdina";Sky Bet Betslip
  • Then go to SMarkets. The same practice. Confirm if the odds is still 12. In SMarkets (basically more or less the same among all bet exchange), there are 2 parts of Blue Colour (right side) & Green Colour (left side). You need to Chose Blue Colour for Lay. Green colour is Backing. In bet exchange, you can also back, but at this stage I don’t want to confuse you, so just remember you chose Blue to lay;
    Sky Bet SMarkets Lay Placement
    Click To Enlarge
  • That’s it. Just wait for the outcome. The below shows the profit for each outcome;
  • “Everdina" wins; + £100 in Sky Bet & – £91.89 in SMarkets = £8.15 Profit (Besides, you will get £10 refund in SMarkets as the sign-up offer)
  • “Everdina" loses; £0 in Sky Bet + £8.18 in SMarkets = £8.18 Profit

If it’s your first betting experience, you may take 10 minutes each for sign-up SMarkets & Sky Bet. And took 20 minutes to complete the whole matched betting process. You may feel a bit complicated.

However, it’s actually pretty easy based on the simple concept as I summarized at the beginning. After you construct a few matched betting, you should be able to finish the above same process within 20 minutes.

The important thing is to keep doing and your efficiency will be improved exponentially.

Actual Result

  • Do you want to know the actual result of the race?Sky Bet Offers Race Actual Results
  • So “Everdina" didn’t win but finished at 5th.
  • Therefore, the profit you get in these transactions is £8.18. You will be able to receive £10 refund of SMarkets sign-up offer later – any time you lose in SMarkets.
  • Hope this quick guide will help you open up new extra income journey.


2nd: Bet XX Get XX Free Bet 

2nd type of the Welcome Free Bet is “Bet £20 and Get £40 in Free Bet & Bonus" provided by Unibet, which is one of the most popular offer types in the UK. The below is Unibet example;

Unibet Sign Up Offer is Bet £20 Get £40 (£20 in Sports Free Bets + £20 Casino Bonus), Click This Entire Box To see the details. No promotion code is needed to claim this bonus."
unibet sports welcome offer

How To Extract Cash From The Offer?

You can turn this offer into real cash by the standard matched betting process explained in the above Sky Bet case. For full process, you may go Starting Guide (2) – How To Sign-Up & Place Qualifying Bet , where I use William Hill offer. Anyhow, this offer is very easy, and you can rake well over 80% of free bet value from this sign-up offer. 

When it comes to casino bonus, you need x35 rollover, see how to extract high-risk casino bonus

A Few Other Bookmakers Offering Bet XX Get XX Free Bet Offer

Click the each bookmaker’s logo to see the detail offer (check the latest T&C because each offer can be changeable);

BTW, Betfair Sports offer £100 free bet seems to be one of the best offers in this category, see the details in 4 Best Betting Exchange Sign-Up Offers & How To Monetize Bonuses.


3rd: Deposit Rollover Bonus 

This type of offer is quite popular among Continental Europe & Caribbean Offshore Bookmakers. The below is Nordicbet offer;

Nordicbet (Scandinavian Market) Sign-Up Offer is 100% Deposit Bonus Up To €20, Need x3 rollover to clear the bonus Click This Entire Box To see the details!! No Code Is Required
nordicbet welcome bonus

How To Extract Cash From The Offer?

Although you can use the standard matched betting process, which I just summarized as a quick recap using bwin Germany offer;

How to monetize Rollover Bonus Offer - bwin example

bwin Welcome offer (this is for Germany, Austria Liechtenstein or Luxembourg market) is “Get 100% Deposit Bonus up to €100" – always check the latest offer;oddshero bwin welcome offer

Make sure you check T&C (Terms & Conditions) which is boring but very important to avoid any unpleasant surprise down the road. This bwin’s T&C shows;oddshero bwin offer t and c

So, the process of matched betting are;

  • Assuming you deposit €100 to bwin, then €100 bonus will be credited into your bwin account. In order to withdraw your bonus, you need to wager €200 (deposit + bonus) x 3 = €600
  • There are 2 transactions involved. Since you have only €200 in your account, 1 transaction is Back (bet on win) €200 on any sports event with over 1.7 odds at Bwin & Lay (bet on NOT win) appropriate stake € at Betting Exchange like Betfair so that you cover all outcomes (if no betting exchange is available in your country, you can back on the opposite outcome(s) in other bookmaker(s), which is called Dutching method).
  • Regardless of the outcome, your losing & winning will cancel out each other. In the real practice, usually, 2 bets are not perfectly offset due to the odds difference & exchange commission. Therefore you make a small loss called Qualifying Loss.
  • If your bet loses at bwin, then your Wager Requirement is completed and at this stage you successfully cashed out €100 bonus (minus small loss depending on the odds) to bet exchange or other bookmaker(s) called “Covered Bookmaker(s)".
  • If you win at bwin, then you need to repeat exactly the same process until you complete €600 wager requirement or your balance becomes 0 at bwin. 
  • For this specific type of offer, there is an advanced technique called “Under Lay" and if you’re interested, check the method to maximise your profits
  • Remember, key success factor is how to minimize the qualifying loss by identifying the narrowest odds between bwin and betting exchange etc. during the entire process.

Don’t forget you need to complete the above process within 90 days after you receive the bonus in this offer, otherwise any bonus related balance will be forfeited.

However, we suggest use Under Lay to maximize your profit. For the step by step instruction, you may want to use the one I prepared for Bet365 (although Bet365 no longer offer this type of welcome bonus, the method is completely valid), which is a perfect guide for Under Lay and can be used for any offers in this type, so please go Bet365 Sign Up Offer – How To Guarantee £/€150+ Profit With No Gambling

Other Bookmaker Offering Rollover Deposit Bonus

Click the each bookmaker’s logo to see the detail offer (check the latest T&C because each offer can be changeable);

As said, this is the standard type of welcome bonus for Caribbean Bookies and we compiled the world best offshore bookies & offers (mainly located in Caribbean area), suggest you take a look especially for American players who can use matched betting with this approach.


4th: Refund Your Lose Bet (Risk-Free Bet)

This is the offer a.k.a. Risk Free Bet. Betsafe started using this type of welcome bonus for new customers;

Betsafe (Baltic Market) Sign Up Offer is 5 x € 10 bets without risk of loss Click This Entire Box to see the details No Code Is Required
betsafe welcome risk free bet

How To Extract Cash From The Offer?

Many matched betting newbies misunderstand that they will not make money when they win. Means, tend to believe losing is the only way to get profit from free bet refund. No, absolutely wrong. We can effectively lock-in profit from this risk-free bonus all the time, which I briefly summarize by using dafabet example as below;

How to monetize Risk-Free Free Bet Offer - dafabet example

dafabet offer is “Refund up to £30 if your first bet loses" – always check the latest offer;dafabet risk free offer

What you do are;

  • 2 transactions of Back (bet on win) £30 at dafabet & Lay (bet on NOT win, means both lose & draw like football match case) appropriate stake at Exchange such as Smarkets so that you cover all outcomes (if betting exchange is not available in your country, see the solution). 
  • For the above appropriate Lay Stake, decide £ by using Free Calculator – Don’t select “Qualifier" as we did in other offers, but you need to select “Stake Not Returned" mode which we use for Free Bet since this offer is Risk-Free bet (you receive refund ONLY IF your bet loses, thus the calculation to be done similar to Free Bet – Stake Not Returned, which automatically make lay bet UNDER LAY setting). 
  • With the above SNR mode setting, you should have won more at dafabet than you lost at the laying exchange like Smarkets, and if your back bet fail to win in dafabet then you will have made a small loss, but have a £20 cash refund to make an overall profit.
  • Success factor is how to minimize this qualifying loss.
  • Please follow the Instruction on Under Lay method for full details. Once you understand the logic, execution is extremely easy.

Other Bookmakers Offering Risk Free Sign-Up Offer

Click the bookmaker’s logo to see the detail offer (check the latest T&C because each offer can be changeable), William Hill is for Finnish market & go to Offer;


5th: Enhanced Odds 

This type of offer is also called Profits Boost, Price Boost or Enhanced Bet. The below is 32Red case;

32Red Sports Sign-Up Offer is 100% Profit Boost up to £100 on your 1st in-play bet. Click This Entire Box see the details. No Need to input any promotion code
32red 100% boost welcome offer

How To Extract Cash From The Offer?

Again, many newbies tend to think you can’t get any benefit unless you win. Absolutely wrong, you can use Over Lay to lock-in profit, which I summarize the process by using 32Red example;

How to monetize Profits Boost Offer - 32Red example

32Red offer is “Get up to a 100% profit boost up to £100 when you place your first in-play bet at 32Red Sport!" – always check the latest offer;32red sport welcome bonus

As said, you don’t need to worry about “if your bet loses you will not enjoy the benefits of the enhanced bets".
We use Over Lay technique for the enhanced odds offer to lock-in the profit no matter the outcome of the event will be. The point you have to be careful is working out the correct enhanced odds to calculate the correct Lay Amount and Guaranteed Profit.

What you do are;

  • 2 transactions of Back (bet on win) at 32Red & Lay (bet on NOT win, means both lose & draw like football match case) Exchange such as Smarkets (if betting exchange is not available in your country, see the solution), which are exactly the same as other cases. 
  • The tricky part is determining the correct enhanced odds and back & lay stakes. 
  • For double boost like this case (100% profit boost), you need to use the formula of Doubled Odds = (Bookmaker odds x 2) – 1 because UK bookmakers use fractional odds, while we matched better use decimal odds. When you find bookie’s odds of 5.0 as the normal odds to be doubled, it is 4/1 in their term and they double it to 8/1 that is 9.0 in decimal. So, don’t make simple x 2 calculation in decimal but use the above formula.
  • Then, we need to determine the back & lay stake. Let’s use the above 5.0 odds example. 32Red offer restrict the boost up to £100, means £100 / 4 = £25 is the back bet stake that receive the maximum £100 boost. 
  • Now, decide the Lay Stake using Free Calculator – select normal “Qualifier" mode, and input £25 back stake, 9.0 back odds & Lay Odds (probably a bit over 5.0), which is automatically calculated under the conditions of OVER LAY. 
  • As you can imagine, this is a heavy arbitrage condition, therefore you will achieve pure profits no matter the outcome will be.

You need to be careful about setting the correct boosted price when you calculate lay stakes. For further details, see How To Lock-In Profit on Enhanced Bets / Odds Boost with Matched Betting. 


Appendix: Sign-Up Offer You Need To Take Up with Cautious Approach

There are a few bookies of which welcome bonus is very hard to conquer via matched betting especially with Rollover type offer. However, some of them provide you with a lot of attractive re-load offers. For such cases, it’s wise to take modest approach or even reject the sign-up offers.



10Bet Sign-Up Offer is 100% Deposit Bonus Up To £50, Click This Entire Box To see the details.

10bet welcome offerAs a glance, looks ok. It requires x 8 Turnover, means assuming you deposit £50 and get £50 bonus, you need to stake £100 x 8 = £800. The critical term is the stake restriction. You can bet only the amount of your bonus as the maximum at a time. You can’t take the under lay method under this condition. So if you’re given £50 bonus, your maximum stake / bet is £50. And you may possibly have to bet £50 x 16 to complete the rollover. Assuming you can control Qualifying Loss at average 5%, you will be able to retain £10 profit (£50 x 5% x 16 times = £40 loss), which is still manageable but in comparison with other offers, it’s not easy. 


Tonybet Sign-Up Offer is 100% Deposit Bonus Up To £50, Need to input bonus code of “TONY50" Click This Entire Box To see the details.

tonybet welcome offer

There used to be a lot of complaints that TonyBet have frequently restricted accounts midway through wagering to avoid awarding the bonus in Oddsmonkey forum although we have not seen those issues lately. Just a caution. 


Hope These Information Will Help You Make Kick-Start of Extra Income Creation via Matched Betting.

If you have any inquiry or need any help from us, please contact us anytimeGlobal Extra Money Contact (don’t worry, we will not charge you any fee, everything is free here).

Good Luck!!

Joshua Walker

Posted by Joshua